The Mint 400 is the oldest and most prestigious off-road race in America, held each year in the treacherous foothills of Sin City. The multi-day event features a massive vehicle parade down the world famous Las Vegas Strip, a two day festival on historic Fremont Street, and two days of grueling off-road racing on a desolate and punishing 400-mile race course. Off-road and recreational enthusiasts come to watch 500 race teams in 50+ classes from 25 different states and 15 different countries go door-to-door!
Co-host is GTM’er and Veteran Offroader David ‘Drew’ Andrews who you might recall from our “All the Torquems” and “Jesus Take the Wheel” episodes — and joining us is Matt Martelli – Marketing Director for the Mint 400 to tell us about “The Great American Off-Road Race” !
In our discussion with Matt, we cover topics like:
- Origin Story of the race itself –“The storied history of the Mint is steeped in celebrity, drama and excitement as the city of Las Vegas itself. “
- What’s your driver talent field looking like?
- Has the event created a platform for new names/teams and brands to become household names?
- Rules and Regs, Classing? Types of Vehicles Allowed?
- So how does someone go about getting registered to compete? What are the requirements, and how long out should one begin the process?
- This is advertised as a festival – what types of events & attractions are available. Spectating – Fees? Types of Tickets – Promotions? Discounts?
- Volunteer opportunities: The Desert Clean Up.
- Mint or King of the Hammers? Which one is more grueling? What are the differences?
- and much, much more!
